TLDR: Short on time and want to jump straight to the answer?
As per our research, the best Heatmap Software for most people is Hotjar.
A heatmap is an interactive visualization of data points based on their similarity in color and size. This data visualization allows you to quickly locate hot spots within your company’s system or product where a lot of activity is occurring. While heatmaps aren’t new, their popularity has recently increased due to their popularity among software developers who use them for customer engagement and growth purposes. You can make use of heatmaps in session correlation — uncovering hot topics and topics that convert well — and in clickstream analysis, where you can discover hotlinks leading to high-value conversions. Heatmaps help visitors find your business faster through improved conversion rates and improved SEO search visibility.
After researching dozens of Heatmap Software options available in the market today, we have compiled this list of top 8 Heatmap Software to help you find the perfect solution based on your specific needs.
The 8 Best Heatmap Software
Here are our top picks for the best Heatmap Software,
- Hotjar – Overall Best Heatmap Software
- Heatmap – Simple and Easy to Use Heat Mapping Software for Beginners
- Heatmapper – Most Popular Heatmap Tool
- Lucky Orange – Most Versatile Heat Mapping Tool for Flexibility and Customization
- Smartlook – Best Website Heatmap Software with Fast and Reliable Support
- VWO – Most Affordable Heatmap Application
- Segment – Best Freemium Website Heatmap Tool
- Mouseflow – Top Rated Heat Mapping Software
So, let’s read on further to get a complete idea of our top Heatmap Software picks for this year.
1. Hotjar – Overall Best Heatmap Software
Use a website heatmap tool to improve and refine your website, and give your customers a great experience. Website heatmap tool: Optimize UX with heatmap software.
2. Heatmap – Simple and Easy to Use Heat Mapping Software for Beginners
Heatmap provides realtime analytics to help chief editors and marketeers understand in seconds which are their best performing contents and which are less attractive to users. Heatmap is used to optimize the traffic flow on websites and significantly improve conversion rates of landing pages. Forget about complex analytics reports, heatmap is designed for business users: Inspired by augmented reality, it brings live data right on your pages while browsing. Heatmap is compatible with most dynamic and complex websites, installs in minutes by placing a simple JS tag, respects users privacy, and collects big data without sampling. Heatmap – real-time analytics for your website.
3. Heatmapper – Most Popular Heatmap Tool
Heatmapper is a freely available web server that allows users to interactively visualize their data in the form of heat maps. It can generate heatmaps for a wide variety of data. Heatmapper.
4. Lucky Orange – Most Versatile Heat Mapping Tool for Flexibility and Customization
Use dynamic heatmaps to track visitor behavior as they engage with pages across your website. Monitor engagement with forms, menus, and more. Dynamic heatmaps – lucky orange – best website heatmap software: User behavior tracking tools.
5. Smartlook – Best Website Heatmap Software with Fast and Reliable Support
Understand your website user with click, move and scroll heatmaps. Get started for free today!. Free website heatmap tool: Click, move & scroll heatmaps – smartlook.
6. VWO – Most Affordable Heatmap Application
Vwo insights’s heatmaps help you analyze how visitors browse your website, what attracts or distracts them, and more. From how your visitors interact with your CTA buttons to how they browse page content, get a true representation of all visitor actions as it happened. Visualize your visitors’ click & scroll behavior with heatmaps.
7. Segment – Best Freemium Website Heatmap Tool
Optimizing page performance using heatmaps. Optimizing page performance using heatmaps icon LinkedIn icon Twitter icon github.
8. Mouseflow – Top Rated Website Heatmap Tool
Optimise your website and increase conversions! Get real insights on how customers are interacting with your website using session recordings and heat maps. Mouseflow L session replay, heatmaps, funnels, forms & user feedback.
Final Thoughts – Best Heatmap Software
The right Heatmap Software for you, depends on your specific needs, of course. Most of our top Heatmap Software picks include a free trial, so don’t be shy about trying a few different brands until you find a perfect fit.
In review, here are our top 8 picks for the best Heatmap Software.
| Name | Use Case | Website Link |
|---|---|---|
| 1. Hotjar | Overall Best Heatmap Software | Try Now |
| 2. Heatmap | Simple and Easy to Use Heat Mapping Software for Beginners | Try Now |
| 3. Heatmapper | Most Popular Heatmap Tool | Try Now |
| 4. Lucky Orange | Most Versatile Heat Mapping Tool for Flexibility and Customization | Try Now |
| 5. Smartlook | Best Website Heatmap Software with Fast and Reliable Support | Try Now |
| 6. VWO | Most Affordable Heatmap Application | Try Now |
| 7. Segment | Best Freemium Website Heatmap Tool | Try Now |
| 8. Mouseflow | Top Rated Heat Mapping Software | Try Now |
We hope that you found this guide helpful in choosing the best Heatmap Software for your specific needs. Feel free to share the article with your friends and help spread the knowledge.
