8 Best Small Business Marketing Tools & Software Solutions in 2023 (Free & Paid)

TLDR: Short on time and want to jump straight to the answer?
As per our research, the best Marketing Tool for Small Business for most people is Mailchimp.

A marketing tool for small businesses is a software application that is used by a company to aid in its marketing strategies. These tools can help smaller companies get the attention of potential customers and often, allow companies to reach out to new leads or customers without spending any money on advertising themselves. Such tools can be very cost-effective and help you market to prospects who might not otherwise know about your business. Each marketing tool has its benefits and disadvantages which you should always be aware of before using it.

After researching dozens of Marketing Tool for Small Business options available in the market today, we have compiled this list of top 8 Marketing Tool for Small Business to help you find the perfect solution based on your specific needs.

The 8 Best Marketing Tool for Small Business

Here are our top picks for the best Marketing Tool for Small Business,

  1. Mailchimp – Overall Best Marketing Tool for Small Business
  2. Constant Contact – Simple and Easy to Use Small Business Marketing Tool for Beginners
  3. Google Marketing Platform – Most Popular Online Marketing Tool for Small Business
  4. Verizon Small Business Essentials – Most Versatile Marketing Platform for Small Business for Flexibility and Customization
  5. Thryv – Best Small Business Marketing Software with Fast and Reliable Support
  6. Marketing 360 – Most Affordable Small Business Marketing Solution
  7. Sendinblue – Best Freemium Marketing Software for Small Business
  8. GetResponse – Top Rated Small Business Marketing Tool

So, let’s read on further to get a complete idea of our top Marketing Tool for Small Business picks for this year.

1. Mailchimp – Overall Best Marketing Tool for Small Business

Mailchimp is the all-in-one integrated marketing platform for small businesses, to grow your business on your terms. It’s easy to use – start for free today!. All-in-one marketing platform for small business – mailchimp.


2. Constant Contact – Simple and Easy to Use Small Business Marketing Tool for Beginners

With constant contact, you can create effective email marketing and other online marketing campaigns to meet your business goals. Start your free trial today!. Email marketing software – constant contact.


3. Google Marketing Platform – Most Popular Online Marketing Tool for Small Business

Introducing google marketing platform, a unified marketing and analytics platform for smarter marketing measurement and better results. Google marketing platform – unified advertising and analytics sign in to google marketing platform gmp_logo_analytics gmp_logo_analytics gmp_logo_data-studio gmp_logo_optimize gmp_logo_surveys gmp_logo_tag-manager gmp_logo_campaign-manager gmp_logo_display-video-360 gmp_logo_search-ads-360.


4. Verizon Small Business Essentials – Most Versatile Marketing Platform for Small Business for Flexibility and Customization

Verizon small business essentials offers e-commerce, web hosting, domain names & website builder solutions. For all your small businesses needs, we will be there to support your business through any time. Domain names, website builder, web hosting & more – verizon small business essentials.


5. Thryv – Best Small Business Marketing Software with Fast and Reliable Support

Manage customers anytime, anywhere and on any device with thryv’s small business software: CRM, text and email marketing, social media, websites and more. Thryv: Small business software & end to end management platform.


6. Marketing 360 – Most Affordable Small Business Marketing Solution

Everything you need to manage and grow your business from a singular marketing platform. See our plans and pricing. Marketing 360® – #1 marketing platform® for small business.


7. Sendinblue – Best Freemium Marketing Software for Small Business

Take your business to new heights with the complete all-in-one digital marketing toolbox that’s built to scale and adapt with you as you grow. All your digital marketing tools in one place – sendinblue.


8. GetResponse – Top Rated Marketing Software for Small Business

Getresponse offers an online platform for email marketing software, landing page creator, webinars hosting and much more. Start with a free account without credit card!. Getresponse – trusted inbound marketing software – email marketing and beyond.


Final Thoughts – Best Marketing Tool for Small Business

The right Marketing Tool for Small Business for you, depends on your specific needs, of course. Most of our top Marketing Tool for Small Business picks include a free trial, so don’t be shy about trying a few different brands until you find a perfect fit.

In review, here are our top 8 picks for the best Marketing Tool for Small Business.

NameUse CaseWebsite Link
1. MailchimpOverall Best Marketing Tool for Small BusinessTry Now
2. Constant ContactSimple and Easy to Use Small Business Marketing Tool for BeginnersTry Now
3. Google Marketing PlatformMost Popular Online Marketing Tool for Small BusinessTry Now
4. Verizon Small Business EssentialsMost Versatile Marketing Platform for Small Business for Flexibility and CustomizationTry Now
5. ThryvBest Small Business Marketing Software with Fast and Reliable SupportTry Now
6. Marketing 360Most Affordable Small Business Marketing SolutionTry Now
7. SendinblueBest Freemium Marketing Software for Small BusinessTry Now
8. GetResponseTop Rated Small Business Marketing ToolTry Now
List of Top 8 Marketing Tool for Small Business

We hope that you found this guide helpful in choosing the best Marketing Tool for Small Business for your specific needs. Feel free to share the article with your friends and help spread the knowledge.

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