8 Best Marketing Resource Management (MRM) Software Tools in 2023 (Free & Paid)

TLDR: Short on time and want to jump straight to the answer?
As per our research, the best Marketing Resource Management (MRM) Software for most people is IntelligenceBank.

A marketing resource is anything that any business owner uses to market their products. A marketing resource management (MRM) software is a software solution that can be used by companies to manage their marketing campaigns and finances in one place. These programs, quite simply, help you streamline the existing process of managing various marketing campaigns by providing a single dashboard to all your contacts. The benefits of an MRM application can include cost reduction for your marketing expenses; Increased efficiency in completing tasks associated with running a campaign; And enhanced visibility into key account statistics including — revenue, expenses, leads, and repeat customers.

After researching dozens of Marketing Resource Management (MRM) Software options available in the market today, we have compiled this list of top 8 Marketing Resource Management (MRM) Software to help you find the perfect solution based on your specific needs.

The 8 Best Marketing Resource Management (MRM) Software

Here are our top picks for the best Marketing Resource Management (MRM) Software,

  1. IntelligenceBank – Overall Best MRM Software
  2. Wrike – Simple and Easy to Use Marketing Resource Management Tool for Beginners
  3. MRMcentral – Most Popular MRM Tool
  4. Infor MRM Software – Most Versatile MRM System for Flexibility and Customization
  5. Admation – Best MRM Solution with Fast and Reliable Support
  6. Aprimo – Most Affordable Marketing Resource Management System
  7. Simple Marketing Platform – Best Freemium Marketing Resource Solution
  8. BrandMaker – Top Rated Marketing Resource Management Tool

So, let’s read on further to get a complete idea of our top Marketing Resource Management (MRM) Software picks for this year.

1. IntelligenceBank – Overall Best MRM Software

Inteliigencebank marketing operations software is the best approval software in 2021 and helps you work faster & stay compliant. Includes digital asset management, brand management, & work management solutions & approvals. Marketing operations management software – marketing approvals platform, tools, software – intelligencebank.


2. Wrike – Simple and Easy to Use Marketing Resource Management Tool for Beginners

Help your team seamlessly manage workloads and achieve results with wrike’s mrm software. Accelerate assets and improve communication today. Mrm software – marketing resource management – wrike.


3. MRMcentral – Most Popular MRM Tool

All-in-one mrm enables marketing departments to manage all of their branded materials and assets, as well as the people using them, with one tool. All-in-one mrm solution for professionals – mrmcentral.


4. Infor MRM Software – Most Versatile MRM System for Flexibility and Customization

Infor customer experience suite offers a complete view of the marketing and sales cycle, delivering one vision from order to delivery. Marketing resource management software – track marketing activities – infor.


5. Admation – Best MRM Solution with Fast and Reliable Support

As a leader in resource management software, admation lets your resources maximise productivity and efficiency. Book a demo now. Managing marketing resources & best mrm management software.


6. Aprimo – Most Affordable Marketing Resource Management System

Streamline digital content processes with aprimo’s digital asset management and content operations platform. Easily organize, plan & collaborate with dam software solutions. Request a demo. Digital asset management – aprimo dam solutions.


7. Simple Marketing Platform – Best Freemium Marketing Resource Solution

Simple is marketing resource management software that helps cmos and teams gain more agility, insights and control to create profitable customer experiences. Simple marketing platform – dam and mrm – simple.


8. BrandMaker – Top Rated Marketing Resource Solution

Brandmaker offers enterprise solutions for your marketing needs. Our software and services can help your company thrive in a competitive landscape. Learn more. Enterprise marketing marketing operations software – brandmaker.


Final Thoughts – Best Marketing Resource Management (MRM) Software

The right Marketing Resource Management (MRM) Software for you, depends on your specific needs, of course. Most of our top Marketing Resource Management (MRM) Software picks include a free trial, so don’t be shy about trying a few different brands until you find a perfect fit.

In review, here are our top 8 picks for the best Marketing Resource Management (MRM) Software.

NameUse CaseWebsite Link
1. IntelligenceBankOverall Best MRM SoftwareTry Now
2. WrikeSimple and Easy to Use Marketing Resource Management Tool for BeginnersTry Now
3. MRMcentralMost Popular MRM ToolTry Now
4. Infor MRM SoftwareMost Versatile MRM System for Flexibility and CustomizationTry Now
5. AdmationBest MRM Solution with Fast and Reliable SupportTry Now
6. AprimoMost Affordable Marketing Resource Management SystemTry Now
7. Simple Marketing PlatformBest Freemium Marketing Resource SolutionTry Now
8. BrandMakerTop Rated Marketing Resource Management ToolTry Now
List of Top 8 Marketing Resource Management (MRM) Software

We hope that you found this guide helpful in choosing the best Marketing Resource Management (MRM) Software for your specific needs. Feel free to share the article with your friends and help spread the knowledge.

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