8 Best Public Relations (PR) Software Tools for Managing Public Relations in 2023 (Free & Paid)

TLDR: Short on time and want to jump straight to the answer?
As per our research, the best Public Relations (PR) Software for most people is Propel.

Nowadays, PR is used in almost every sector and industry for getting the word out about your business or product. This includes print media, digital marketing, and public relations agencies. There are many benefits to using PR software to increase your brand. Whether it’s about getting your message out to the world or keeping a company informed about how your business runs, PR systems can help make your company – and project – more visible. These so-called public relations (PR) software packages offer solutions for scheduling interviews, planning speeches and press events, gathering information, and compiling reports.

After researching dozens of Public Relations (PR) Software options available in the market today, we have compiled this list of top 8 Public Relations (PR) Software to help you find the perfect solution based on your specific needs.

The 8 Best Public Relations (PR) Software

Here are our top picks for the best Public Relations (PR) Software,

  1. Propel – Overall Best Public Relations Software
  2. Onclusive – Simple and Easy to Use PR Management Software for Beginners
  3. Muck Rack – Most Popular PR Software
  4. Cision – Most Versatile Public Relations Platform for Flexibility and Customization
  5. PR Newswire – Best Public Relations Database Software with Fast and Reliable Support
  6. Meltwater – Most Affordable Public Relations Management Software
  7. Prowly – Best Freemium PR Platform
  8. PressPage – Top Rated PR Management Software

So, let’s read on further to get a complete idea of our top Public Relations (PR) Software picks for this year.

1. Propel – Overall Best Public Relations Software

Built by PR pros. Flexible plans. Great prices. We built PR software to help you fly.


2. Onclusive – Simple and Easy to Use PR Management Software for Beginners

Onclusive is an award-winning PR software company that provides PR attribution, media monitoring, PR analytics, earned media amplification and social monitoring tools for public relations & marketing communications professionals. Marketing communications & PR software company – onclusive.


3. Muck Rack – Most Popular PR Software

Muck rack simplifies this often time-consuming and overwhelming process by automating your PR measurement and reporting activities from start to finish.


4. Cision – Most Versatile Public Relations Platform for Flexibility and Customization

Cision’s media relationship management tool comes with a vetted global database of over 1.1 billion influencers.


5. PR Newswire – Best Public Relations Database Software with Fast and Reliable Support

PR newswire’s news distribution, targeting, monitoring and marketing solutions help you connect and engage with target audiences across the globe. PR newswire: Press release distribution, targeting, monitoring and marketing.


6. Meltwater – Most Affordable Public Relations Management Software

Discover how meltwater helps PR and marketing teams monitor media coverage across both news and social media and enhance brand management. Meltwater: Media monitoring & social listening platform.


7. Prowly – Best Freemium PR Platform

Prowly lets you find media contacts, create press releases, pitch effectively & more. Free 7-day trial. Affordable pricing plans. Trusted by 5000+ experts. Prowly – PR & media relations software ionicons-v5-p ionicons-v5-L.


8. PressPage – Top Rated PR Platform

PR tools that help you save time and get results. Everything you need in one easy-to-use platform. Digital newsrooms and PR distribution tools.


Final Thoughts – Best Public Relations (PR) Software

The right Public Relations (PR) Software for you, depends on your specific needs, of course. Most of our top Public Relations (PR) Software picks include a free trial, so don’t be shy about trying a few different brands until you find a perfect fit.

In review, here are our top 8 picks for the best Public Relations (PR) Software.

NameUse CaseWebsite Link
1. PropelOverall Best Public Relations SoftwareTry Now
2. OnclusiveSimple and Easy to Use PR Management Software for BeginnersTry Now
3. Muck RackMost Popular PR SoftwareTry Now
4. CisionMost Versatile Public Relations Platform for Flexibility and CustomizationTry Now
5. PR NewswireBest Public Relations Database Software with Fast and Reliable SupportTry Now
6. MeltwaterMost Affordable Public Relations Management SoftwareTry Now
7. ProwlyBest Freemium PR PlatformTry Now
8. PressPageTop Rated PR Management SoftwareTry Now
List of Top 8 Public Relations (PR) Software

We hope that you found this guide helpful in choosing the best Public Relations (PR) Software for your specific needs. Feel free to share the article with your friends and help spread the knowledge.

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